Exploring Different Investment Options: REITs, Crowdfunding Platforms, and More


Investing can be a bit like choosing a flavor at an ice cream shop – there are so many options, and each one offers a unique taste. There are various investment options in finance, and it’s important to understand them to make informed decisions. Michelle Kam looks closer at Real Estate Investment Trusts (REITs), Crowdfunding Platforms, and other investment avenues that might pique your interest.

Real Estate Investment Trusts (REITs)

Let’s start with REITs. These are a special kind of investment that allows you to dip your toes into the real estate market without buying an entire building. Think of it as buying shares in a real estate company. When you invest in a REIT, you become a partial owner of multiple real estate properties.

The cool thing about REITs is that they often pay out dividends. This means you can earn some extra cash while you wait for your investment to grow potentially. It’s like having a piece of the real estate pie without managing the properties yourself.

Crowdfunding Platforms

Now, let’s talk about crowdfunding platforms. You might have heard about crowdfunding for creative projects, but did you know you can also invest your money through crowdfunding platforms? These platforms bring together people who pool their money to invest in a specific project or business.

It’s like being part of a team where everyone contributes a little to achieve a big goal. Crowdfunding platforms can cover various sectors, from real estate to startups. The idea is to spread the risk and allow smaller investors to participate in projects that might otherwise be out of reach.

Stock Market And Exchange-Traded Funds (ETFs)

The stock market is another popular investment avenue. When you buy stocks, you’re essentially buying a tiny piece of a company. If the company does well, your stock’s value might increase. If it doesn’t do so well, the value might go down.

Exchange-Traded Funds (ETFs) are like a basket of different stocks or bonds. They allow you to invest in a diversified portfolio without having to pick individual stocks. It’s a bit like ordering a variety pack of snacks instead of choosing just one. With this option, you get a mix of different options to balance out the others.

Savings And Certificate Of Deposit (CD)

For those who seek a more tranquil approach to investing, away from the thrills of the stock market or the complexities of real estate, the realm of savings accounts and Certificates of Deposit (CDs) beckons. These financial instruments are akin to the plain vanilla of the investment world, offering safety and predictability. Like a reliable old friend, savings accounts and CDs provide a stable avenue for individuals who prioritize the preservation of capital over chasing high returns. With minimal risk, they serve as a financial anchor in the turbulent seas of investment, providing a calm harbor for those who prefer a steady and secure path.

Sustainable Investing

Another key point in the investment landscape is sustainable investing. This approach involves putting your money into companies or funds that prioritize environmental, social, and governance (ESG) factors. It’s like supporting businesses that aim for financial success and consider their impact on the planet and society.

Sustainable investing allows you to align your investment choices with your values. You can choose funds that support clean energy, social justice, or ethical business practices. By investing sustainably, you have the potential for financial returns and contribute to positive change in the world.


Exploring different investment options is like exploring a new city – there’s a lot to see, and each corner has something unique. Michelle Kam believes there’s an investment option for everyone. Remember, the key is understanding each option, considering your risk tolerance, and making choices that align with your financial goals. So, dip your toes into the investment pool and let your money start working for you. 

Will Fastiggi
Will Fastiggi

Originally from England, Will is an Upper Primary Coordinator now living in Brazil. He is passionate about making the most of technology to enrich the education of students.

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